Drip Campaigns for Investor Relations
One of the most difficult parts of fundraising is getting your foot in the door with an investor. Grasping their attention is key and receiving an invite for a meeting has an extremely low success rate.
Anyone who has ever raised capital knows that it is not something you complete as a weekly sprint, and that it can take months from start, to term sheet, to finally spending that money on some well deserved office beers.
At Visible, our initial success has been with stakeholder and investor reporting; all the details and data after you received funding. As we continued to grow and build new features and tools, we built Visible to be used throughout the entire process of investor backed companies; from sending out initial pitches, full on pitch decks, and investor reporting after investment.
I want to share a few things that we have learned, both from Visible, founders, and investors about pitch decks and fundraising. We put this into an eBook so that you can always keep it with you and easily share with others. Here are a couple excerpts…
Pitch Decks Are Resumes: Make Yours Targeted
If your metrics are akin to a resume then what is your cover letter? How are you and your company effectively telling your story in a succinct way that matters?
Drip Your Way to Success
Every conversation you have with a stakeholder is your chance to plot a dot in time. Have enough dots, create a trend. Have a trend (ideally a good one) and your fundraising process will be tight, clean and efficient.
Interested in checking out the entire eBook? Click below to get your own copy of how to easily and effectively start your next fundraise.
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